Taking Inventory:
Teaming Up To Move Tickets
There is much that
facilities can do with ticketing companies to help move the ticket
inventory. Some of the methods have been around a while, but others are
new on the scene and quite creative in nature.
By R.V. Baugus
Fanny Business
E-mail campaigns, online auctions,
variable ticket pricing, ticket exchanges and direct communication with
patrons are just some of the ways that fannies are finding their way
into seats.
Doing More With Less
Now matter how small the facility or how
small the market, there are ways to not only survive, but thrive. A
little ingenuity can go a long way, as some small market/small facilitiy
managers can attest.
By Julie Herrick
How A
One-Woman Marketing Department Succeeds
Despite a bare
bones marketing budget, the MetraPark Arena in Billings, Montana still
gets the word out about the facility and its events.
By Sandra Hawke
When
T-Shirt Cannons and Untamed Mascots Go
Recent injuries to and
deaths of baseball and hockey spectators have brought the issue of
providing a safe environment to the forefront. Fortunately there are
defenses and risk management strategies that facilities can practice.
By Andy Pittman
Sun In
Your Eyes? Just Sue It!
Suing because a Little
League player had a baseball hit him in the eye on a particularly sunny
day? Believe that, and other unusual lawsuits that have taken place over
the years. |
