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The Oglebay Alumni Association Giant
Sleeps No More

10 Signs Of Terrorism

Comic Can Provide Yucks To Make
Trade Show Bucks

Give Me A
(Ticket Price) Break

       

Welcome to the awakening of the sleeping giant: “The Oglebay Alumni Association.”

In order to have a vibrant, energetic and innovative association we need the input and participation of every single alumnus of the Public Assembly Facility Management School at Oglebay. The Oglebay Alumni Association (OAA) is not the same entity as IAAM. We are associated with and will work very closely with the IAAM but our primary responsibility lies in the development and growth of PAFMS at Oglebay, its former, present, and future students, and the industry we represent.

The following is the framework that we have put in place to get the association on its feet:

As of March 1, 2005, every “member” of the OAA has their membership status updated. Everyone who has paid a “membership fee” is currently in good standing and his or her dues are fully paid up to January 1, 2006. We call it value for your buck. The dues that were collected have become the seed money which will be used exclusively to promote and build the association in the coming months. During this growth period the IAAM will assist in overseeing the financial operation of the OAA until we have a national finance committee in place.

We will create chapters to best address the various needs of our membership. In an effort to facilitate the process, initially our chapters will mirror the IAAM districts. Hence, if you are in District I, then you will be in Chapter I and so on.

Initially we will appoint an OAA Chapter representative, until the chapter is able to hold an election for that position. It will be the job of this individual to coordinate the activities of the alumni in that chapter, including but not limited to overseeing the machinery needed to hold elections. If you are available and interested in representing a chapter please contact us as quickly as possible.

The following elected positions will ultimately need to be filled per chapter:

Chairperson, one or two Vice Chairperson(s), Finance, Public Relations and Membership. Each elected officer may appoint other individuals to their committees. The size of each committee and the length of each office will be determined prior to each election.

With a duly elected leadership in place we can determine the framework under which we hold elections for national office. The leadership structure of the national office will reflect the structure of the local chapters.

Once we have the structure of the OAA in place, it will be presented to the entire membership for approval at the Oglebay Alumni Association Annual Meeting/ Reception, to be held at the Annual Conference in Washington, D.C. Going forward, it may be that a different chapter will host this annual meeting each year.

With that done here are a few of the fun things for the leadership of the OAA to plan and present to the membership.
1. PAFMS Third Year at Oglebay: The PAFMS Graduate Institute. Yes, it is finally going to be a reality. The formal structure of the third year is still being determined by the PAFMS Board of Regents but will be a reality in 2006. Stay tuned for further information!
2. Scholarships to Senior Executive Symposium and/or the Graduate Institute.
3. Local and national annual meetings and social events geared to addressing the needs of the membership and their families.
4. Travel, vacation and venue discounts exclusively for OAA members.
5. Sponsorships and discounts to IAAM and other industry related social and educational events.

Watch your e-mail for further information. If you did not already receive an introductory e-mail, you may not be on our current list. Contact us immediately at oaa@iaam.org. And if you are ready and wish to help in the Awakening of the Giant, also send us an e-mail immediately at oaa@iaam.org. Let’s recapture that “Wheeling Feeling!”

Courtney Palmer
Socrates Cala
PAFMS Class of 2004

10 Signs Of Terrorism

H. Thomas Hayden outlines the 10 Signs of Terrorism in his book, Counter Terrorism Starts at Home. Hayden recently concluded over 35 years of service with the Agency for International Development, the Marine Corps, the defense industry, and the Pentagon.

1. Leadership: Leadership is the most difficult sign to spot. Most terrorist cell leaders are well-trained and are most likely inserted into a target long in advance of the rest of the terrorist cell, or he or she may be part of a “sleeper cell.” You may overhear a conversation or you may just know that someone does not belong in your neighborhood or business area.
2. Reconnaissance/surveillance: Once a target is identified, the reconnaissance cell will scout out the target and may use cameras, maps, or diagrams, etc., to help get the layout of the target.
3. Elicitation: A reconnaissance cell member may go around asking questions about security at a given location or ask about first responders. If a stranger ever asks you about the security of an area or asks about police and fire/rescue – be suspicious.
4. Planning: After the recon cell has completed its work, a lot of planning is necessary which may take years. It was reported that the 9/11 terrorists started planning after the 1993 bombing did not bring down the World Trade Center. The Al-Qaeda terrorists who hijacked the airplanes and flew them into the WTC had been planning and training for years.
5. Logistics: It takes lots of support in the form of false documents (but you can get a driver’s licenses in some states just for the asking), explosives, and extra food for a number of people.
6. Rehearsal/test: Most military operations go through a rehearsal before the actual operation. Accordingly, the terrorists will rehearse or test their plan. They may try to walk into a high security area. This may seem innocent enough, but be suspicious.
7. Deploying assets: The terrorist must take time to deploy all the different cells and each cell probably does not know the other except the leader. Putting these people in place may arouse your suspicions: men coming and going from a house or apartment at all hours; blinds always closed and the occupants do not talk to anyone.
8. Decoys/diversions: Before a major attack there may be a decoy or a diversion to draw the first responders away from the target OR the “diversion” may be for the purpose of drawing a crowd. Do not be a “rubber necker” at a serious incident at a big event like the Olympics or a major sports event. Leave the area and make room for emergency personnel.
9. Direct action/attack: Osama bin Laden has promised that his network will obtain weapons of mass destruction and they will use them against the United States. Be prepared for a major terrorist incident like you would for a natural disaster.
10. Dispersal/escape and evasion: After a major terrorist incident the perpetrators will be making a hasty retreat. Police will need to know if someone is all of a sudden moving out of an area. Get the license plates and as much info as you can.

So are the responses to that wonderful exhibit you had at the trade show just not cutting it for you? Bummed because those once highly profitable and productive trade shows seem a thing of the past? Fear not, says Stephanie Burgeson, an event manager with CGI-AMS, a Montreal-based business-software company, because the key to success is to make your booth stand out among competitors and attract attention.

These days, says Burgeson, having a good theme will not automatically equate to success, because many companies offer similar products. Indeed, these days it is about getting potential clients to visit the booth and stay awhile. “You want them to step in and watch the demos, touch and feel the products,” says Burgeson.

At one show, Burgeson noticed a competitor who had a man in their booth who was attracting people and keeping them there thanks to some entertainment interspersed with company information. It turns out the gentleman was a onetime professional comic, and Burgeson hired him immediately for her company.

More than a comedian, the man gives executives a detailed questionnaire about their company’s products before he works their booth. He uses this information in his sales pitch, which he mixes with card tricks, sleight of hand and “mind reading” to keep his clients engaged and to find qualified sales leads among the crowd.

The lesson, according to Burgeson: The point of a trade show is to spark sales. If you don’t have a solid system to attract leads and follow up, why bother?

Call it the Summer of Love, as many concert artists will be charging less this summer to see them perform.

Among the price cuts will be lawn seats at Clear Channel Entertainment venues. Lawn seats that previously went for $40 are being scaled back to $20. In addition, the $4 facility fees at their venues will be a thing of the past.

While it might be easy to think that these reductions are for older acts, that is not the case. For example, contemporary singer Gavin DeGraw will sell high-end tickets for $30.

Ticket prices have more than doubled over the last decade, with the average price hitting $52.39 last year, while inflation over the same period rose 24 percent. Total tickets sales were flat at $2.2 billion, while attendance shrunk by nearly six percent.

Still, there are those acts that will not only continue to command a top-dollar ticket, but will sell those tickets within minutes. Paul McCartney will tour the United States and while a top ticket might sell for $250, the singer notes that price tag is the same as it was in 2002 when his concerts were selling out in 17 minutes.

 
   

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