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By Helen Pitts

“When it comes to crisis situations, Bernadette Strobel-Lopez, director of the Bren Events Center at the University of California, Irvine, says it’s not a matter of if one will occur, but when.

“Now, more than ever before, it is essential to learn and share best practices for security and safety, so that when an incident does occur you can be better prepared to take action," says Strobel-Lopez, whose approximately 6,000 seat multipurpose facility is the only enclosed venue in Southern Orange County, Calif.

Being prepared is exactly why Strobel-Lopez decided to attend IAAM’s Academy for Venue Safety & Security (AVSS), Aug. 20-24. She was one of more than 100 facility management professionals from across the United States, Canada and Puerto Rico who traveled to the American Airlines Training Center in Fort Worth, Texas, near IAAM’s world headquarters.

“AVSS is an intensive, five-day program aimed at making sure those responsible for venue safety and security are well trained in the event of an emergency,” says Harold Hansen, AVSS coordinator. “Our goal is to heighten their proficiency at preparedness, prevention, response and recovery.”

Now in its third year, AVSS offers two courses of study. Year 1 curriculum teaches the fundamentals of safety and security practices, while Year 2 builds upon previous lessons by putting theory into action. At the end of the program all students are given a comprehensive exam to test their knowledge, and are then recognized with a certificate of completion.

AVSS instructors proved eager to share their wealth of knowledge with attendees.

A highlight of this year’s Academy was the keynote address by Milt Ahlerich, vice president of security for the National Football League. Ahlerich, who shared his playbook for safety and security in large arenas, was one of several experts who led sessions ranging from crowd management to operations planning for mega shelters.

Students, like Stan Benis, director of Qwest Center in Omaha, Neb., also had the opportunity to complete the Vulnerability Identification Self-Assessment Tool (ViSAT) in an onsite computer lab.

Benis says experience gained during the Academy’s war game exercise proved beneficial during a recent visit by U.S. Vice President Dick Cheney to the hotel connected to his venue. Security measures used to admit guests to the venue were based on lessons learned during a similar scenario at AVSS. “My experience at AVSS has had a direct impact on how we approach security,” he says.

Strobel-Lopez agrees. “At the end of the week, I came away with a three-page ‘to do’ list and a great network of peers whom I can call anytime to exchange ideas.”

Since returning to her venue, Strobel-Lopez has been busy completing the action items on her list. This includes meeting with the local police department and fire marshal to review evacuation plans, hiring a consultant to address external barrier issues, and adopting new measures to train staff. “I’m really looking forward to coming back again next year,” she says.

Paula Kirchman, vice president of human resources, PMI/Resch Center, also has been busy. She, too, has developed training programs based on Academy curriculum for the employees who work at her 10,000-seat arena in Green Bay, Wisc. Kirchman also plans to participate in a community forum on Pandemic Influenza — a topic addressed during AVSS by Captain Lynn Slepski, a senior public health advisory for the U.S. Department of Homeland Security.

“AVSS really heightened my awareness about the impact an outbreak of the virus can have on public assembly facilities,” Kirchman says. “It also opened my eyes about the potential for my facility being used as a shelter during a large-scale emergency, and the need to have a plan in place to interact with first responders.” She cites Bruce Harrison’s personal account of onsite emergency response following Hurricane Katrina. Harrison, an AVSS presenter and the assistant fire chief for the City of DeKalb, Ill., spent six weeks in New Orleans.

“The exciting thing about AVSS is that it is a living, breathing Academy,” says John A. Gordon, who serves on both the planning committee and the faculty. As the Convocation Center director at Northern Illinois University, Gordon frequently works with Harrison on emergency response planning and management.

“As times change and there are different risks that threaten our facilities, the Academy committee will adjust and formulate curriculum to meet the evolving needs of facility management professionals,” he says. “We’re already hard at work planning ahead for next year.”

Helen Pitts, a 2006 AVSS faculty member, is the founder and principal of Helen Pitts & Associates Communications. Based in Dallas, the strategic communications consulting firm specializes in media relations, and crisis communications planning and training.

 
 

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