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IAAM WEBINAR
March 26, 2009
Registration is Now Closed
Topic: Thriving in a Tough Economy
• Have you had to cut
back on spending?
• Has your attendance
dropped?
• Has your sponsorship
revenue declined?
• Have you recently
eliminated a position or two due to the economic downturn?
Venue professionals reported anticipated effects of the economy on their
venues in the "Thriving in a Tough Economy" survey conducted by the
Industry Affairs Council in January. 64.4% anticipate a decrease in
event attendance, 56% anticipate a decrease in gross ancillary revenue
and their operating budget, and over 50% anticipate a decrease in the
number of events, the rental revenue generated by events and the food
and beverage revenue.
Join IAAM for the “Thriving in a Tough Economy” webinar where the final
survey report will be released in conjunction with seasoned experts in
the venue management industry who will host a discussion that includes:
• Managing Expenses: Using energy-savings, cutting budgets,
delaying projects to save those
pennies
• Creative Revenue Ideas: Using concessions or
incentives, raising prices, ticketing to add to the
bottom line
• Leadership and Management: Setting the tone for
your employees and guests
• Marketing and Sales: Enticing the crowds to come
If you have any other topics regarding the economy you feel should be
considered for inclusion, please visit our “Thriving in a Tough Economy”
forum at
http://www.iaam.org/IAAMBB/index.asp?CatID=32
Moderator
Kevin E. Ullestad, CFE
Director, Assembly Hall
University of Illinois
Panelists
Robert A. Rose Jr., CFE
Director
Tampa Convention Center
Randall H. Vogel
Director of Theaters and Operations
Mesa Arts Center
Robert J. Hunter, CFE
Executive Vice President
Venues & Entertainment Maple Leaf Sports & Entertainment
Air Canada Centre
Times:
1PM - 2:00 PM - Eastern
12 Noon - 1:00 PM - Central
11 AM – 12 Noon - Mountain
10 AM - 11:00 AM - Pacific
9 AM - 10:00 AM - Alaska
7 AM - 8:00 AM - Hawaii
This audio-internet webinar is similar to a educational session that can
be viewed from the convenience of your office in a more controlled
environment. Simply dial the toll free number at the appropriate time,
enter the code that will be furnished with your registration and you’re
connected. Through Internet access, you can follow along visually with
the speakers as they go through their presentations. Turn on your
speakerphone and have the entire office listen.
Price: Members/Alliance $39.00, Non-Members $49.00
Earn CFE Points for attending.
Registration is Now Closed
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